Steam Advertising

from Elemental Forums


As a long time lurker I have been quietly reading the forums and playing the betas for both WoM and FE.  I have to say FE is pretty awsome.  Just have a question would it be possible for you guys to advertise it a little more on steam.  I have been checking for the last week and I have yet to see it on the "Featured Games" splash page.  I dont know how much money it takes to put it up there... but if you would it would definitively raise your product awareness.  I buy most of my games through steam, and alot of the games I buy I originally checked out because they were on that featured list.  Anyway congratulations on your release I look foward to seeing what other worlds you guys develop in the years to come.  Long time fan of all games Stardock signing out.

5,247 views 12 replies
Reply #1 from Elemental Forums Top


 I would imagine that Stardock has little or no control over that...

They sell it to steam and steam takes care of the rest...no?

Reply #2 from Elemental Forums Top

Developers apply to steam.. and if they are lucky the get allowed on to steam.(and they usually are not told why they are rejected when they are) Steam isn't the great open source savior of indie games that people try to paint it as. Its more like the pissy bouncer at the club.

 

So ya.. its doubtful stardock has any sway over what steam decides to put on its adverts.

Galactic Civilizations IV
Reply #3 from Elemental Forums Top

Like it or not, Steam is a huge avenue for selling games. If Stardock can sweet talk their way onto the featured list on the main store page for even a few days, I imagine it would pay off in terms of sales.

Reply #4 from Elemental Forums Top

Quoting Fistalis, reply 2
Developers apply to steam.. and if they are lucky the get allowed on to steam.(and they usually are not told why they are rejected when they are) Steam isn't the great open source savior of indie games that people try to paint it as. Its more like the pissy bouncer at the club.

 

So ya.. its doubtful stardock has any sway over what steam decides to put on its adverts.
End of Fistalis's quote

I'm not sure I follow. Obviously Stardock would have to pay. Or maybe they forfeit an extra large percentage of revenue? But if Stardock wanted to advertise via Steam, Valve surely wouldn't say no. They'd say "how much?".

Reply #5 from Elemental Forums Top


It is in New releases section right below the featured games. People that use Steam alot, always check for  new released games. And it is probably you must pay for featured ads which take 1/4 of steam store page.

Reply #6 from Elemental Forums Top

Quoting Heavenfall, reply 5

Quoting Fistalis, reply 2Developers apply to steam.. and if they are lucky the get allowed on to steam.(and they usually are not told why they are rejected when they are) Steam isn't the great open source savior of indie games that people try to paint it as. Its more like the pissy bouncer at the club.

 

So ya.. its doubtful stardock has any sway over what steam decides to put on its adverts.

I'm not sure I follow. Obviously Stardock would have to pay. Or maybe they forfeit an extra large percentage of revenue? But if Stardock wanted to advertise via Steam, Valve surely wouldn't say no. They'd say "how much?".
End of Heavenfall's quote

 

Seeing as its hard for many devs to even get their games ON STEAM in the first place I assume steam keeps tight controls on what they choose to feature/advertise. The fact that the system to even get your game onto steam is rather arbitrary leads me to believe that the advertising system would work similar. That is to Welcome big names and maybe or maybe not support smaller publishers/devs.

 

Is it possible its just a matter of money.. sure. But Given steams selection process with games accepted onto steam its probably based more on personal whim.

Reply #7 from Elemental Forums Top

.... i see it up there at the top. you mean that thing with all the games and left/right scroll arrows?

 

between torchlight2 and walking dead

Reply #8 from Elemental Forums Top

Nice! It is up there. Granted, it's the 10th one, but it's up there!

Reply #9 from Elemental Forums Top

Maybe it's random? It's first on my screen. See FE popped up on top sellers list as well (13 atm).

Reply #10 from Elemental Forums Top

Quoting Heavenfall, reply 10
Maybe it's random? It's first on my screen. See FE popped up on top sellers list as well (13 atm).
End of Heavenfall's quote

 

Ya its random.. I had to refresh like 50 times to get it.. lol But it shows. Plus frog boy posted that FE got top billing today on steam. Just so happens to share it with 50 other games.

 

Edit: actually it was like 5 or 6.. games.. just kept getting them rather than FE lol

Reply #11 from Elemental Forums Top

The order is randomized, so you'll see it first sometimes or elsewhere on subsequent visits. ;)

Reply #12 from Elemental Forums Top

In related news it's currently #10 on the top sellers.