Indeed, been in a few tech alpha's before (for a few of the now older MMOs) so have a fair idea of what to expect in that regard. Call me a masochist, but I can typically garner some fun from that phase.
The problem for me is when it's supposedly in a gameplay testing phase, and we're still experiencing such issues. (i.e., shadowbane.
)
But yes, I too love the character you'll be able to develop for your sovereign, race and units as a whole. Being able to develop MtG type cards for your sovereign and unit templates is just genious. 
Have several friends keen on getting their hands on this now as well; albeit at a later beta phase or after release.